Cognitive processes may be influenced by social and cultural factors.
Half were asked to read it with the mindset of a home buyer or of a burglar. Collectivist culture — tend to suppress emotion, memory encoded at a shallow level.
The Kpelle non-schooled children, however, improved their performance on these tasks very little after the age of nine or ten. That is they must not cause harm or undesirable effects to the subject whom they are researching. Supporting Study: Anderson and Pitchert did a study where participants were told a story with points related to house-buyers and burglars.
The cognitive approach in psychology sees the individual as a processor of information, in much the same way that a computer takes in information and follows a program to produce an output. Our thoughts, feelings, perceptions, memories and so on all collectively seem to make up the bundle of ideas which is our own experience of our lives.
These schemas later impacted recall, so that people remembered more points related to the schema they had been prepped with.